Welcome to Ben's Business Beat
A blog where I share my strategic insights, drawing on 15 years of experience in B2B marketing, with a focus on developing and executing go-to-market strategies and marketing plans for advanced materials and chemical products in the electronics and mobility sectors.
Here, you’ll find insights not only on marketing and marketing communication but also on broader business strategy, organizational structures, and talent development themes. My articles are tailored for B2B companies producing finished or semi-finished goods that operate globally in matrix organizations.
The content is kept at a high level, with more in-depth articles planned for the future. I’m always open to discussions, so feel free to reach out if you’d like to dive deeper into any topic.
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Start exploring the blog here: